Sustainably is firmly rooted in the DNA of Griesson - de Beukelaer. It is our heartfelt wish to achieve things in practice, and thus make a difference. We act out of our convictions and assume responsibility for our products and at our sites. We work together on long-term projects with international non-governmental organisations and public bodies in our neighbourhood.
And we don’t just get involved locally. When it comes to the origin of our raw materials and sustainable cultivation, we want to know exactly what is going on, and we have already taken some important steps:
Cocoa is one of our most important raw materials, and is often right at the top of our lists of ingredients. So it is all the more important for us that the cocoa we buy is grown 100 percent sustainably. Together with the international independent organisation UTZ and Fairtrade as well as a member of the Sustainable Cocoa Forum, we ensure that in the countries where cocoa is grown there are environmental standards in force, the cocoa farmers are trained, and better remuneration enables them to live a better life. For more information see www.utz.org.
"We are very proud to be the first food manufacturer in the German sweet goods market to buy UTZ certified cocoa exclusively for our brands since 2012."
Palm oil makes our creams especially creamy and our biscuits especially delicious, so it is an important raw material for us, and we want to know where it comes from and how it was grown. Our certifications guarantee transparency right back to the region of cultivation: our palm oil comes 100 percent from sustainable cultivation. As a member of the Roundtable on Sustainable Palm Oil (RSPO) and the Forum for Sustainable Palm Oil (FONAP) we make no compromises as far as sustainable palm oil is concerned. Check our progress at www.rspo.org. So it is especially important to us that the cultivation of palm oil does not harm respect for people and the environment. This includes the responsible development of the cultivation areas, as well as measures to protect the environment and the diversity of species.
The eggs we use for baking are laid by barn-raised hens. We have been committed to controlled and alternative methods of keeping animals since 2007, and for this we were awarded the “golden egg” by the international animal protection organisation Compassion in World Farming.
Naturally our responsibility does not end with our high product standards. For this reason we use recyclable materials for our packaging wherever possible. For our branded products we use FSC certified packaging materials, in which the virgin fibre element comes from responsibly managed forests.
There are still things to be done, and we work to ensure we always go one step further than necessary where sustainability is concerned.
Quality is something you can taste – but before one of our products can tickle your palate, it is up to us to select the right raw materials, process them safely and pack them sustainably. You can rely on us!